Jim McCarthy
Jim began inshore fishing at an early age in Cape May, New Jersey. As a teenager, he worked as a mate on several boats throughout South Jersey, gaining invaluable experience on the water. Eventually, he began running various vessels out of the Cape May area, specializing in offshore day and overnight tuna trips.
In addition to his time on the water, Jim developed a strong technical background—working as an electrician, construction equipment operator, and diesel mechanic throughout high school and college. He earned a bachelor’s degree in engineering from Widener University, followed by a master’s degree in engineering from Villanova University. Despite the academic and professional workload, Jim continued to fish both as a mate and as a captain on boats up and down the East Coast, from South Jersey to Florida.
With over 35 years of experience on the saltwater tournament fishing trail, Jim has built an extensive knowledge base in marine construction, propulsion systems, vessel systems, and safety technologies across a range of saltwater boats—from small center consoles to large sportfishing yachts. He holds a USCG 100 GT Master Captain’s License.
Jim is the proud owner and captain of Covert Mission, a highly competitive vessel frequently seen on the leaderboard at the most prestigious billfish tournaments along the East Coast and in the Bahamas.
Known for his integrity and deep-rooted passion for boating and fishing, Jim delivers an unmatched experience during the boat selection process. His commitment doesn’t end at the sale—he remains a trusted resource for his clients long afterward. His mission is to help every customer find the perfect boat for their lifestyle, one that will create unforgettable memories on the water with family and friends.







